Gressco, a furniture and play structure wholesaler was looking to improve their outdated online quote and website functionality. Earthling developed a Magento-based solution to provide Gressco's unique customer base with an eCommerce experience that matched their needs and constraints.
Gressco’s client base consists of commercial environments including healthcare, schools and libraries, which are distributed through a dealer sales channel. Gressco placed priority on streamlining the quote fulfillment process in order to facilitate planning for commercial dealers, manufacturer representatives, and the architect and design community who serves these markets. Earthling’s e-commerce developers worked with Gressco to design a solution that would…
A custom e-commerce solution that receives, tracks, and delivers product quotes.
Earthling developers worked closely with Gressco management and staff to design and build a Magento-based quote intake and management system to meet internal and external market demands for their specific distribution channels. The new system made it possible for account managers to quickly and efficiently meet customer needs while at the same time providing significant improvements in administrative functions. Features of the new system include:
Dramatically improved website user interface, resulting in an increase in leads and time saving processes for marketing channels.
Prior to implementing updates to the online quote request tool, account managers spent a significant portion of their time tracking down quote errors, manually adjusting quotes and tracking quote results. The new system all but eliminated errors at the quote generation stage of the ordering process and freed up time for account managers to focus on building customer relations. There has been a marked increase in sales leads generated by a much more user-friendly experience.