Key Performance Indicator, KPI, Key Performance Metric, KPI or KPM

A Key Performance Indicator(KPI) or Key Performance Metric(KPM) is, simply put, anything that a business finds important and valuable to track. This might include: Clickthroughs from paid advertising Clickthroughs on organic listings Number of quotation requests...
10 SEO Tips for Magento Sites

10 SEO Tips for Magento Sites

Ecommerce sites are especially dependent on good search engine optimization. Unlike sites offering a unique data profile, websites with an online store need to be highly competitive to reach their market. Here, we suggest ten ways to ensure that your Ecommerce site ranks well in search engine algorithms.

HubSpot vs WordPress?

HubSpot vs WordPress?

During my “Car Shopping for a CMS” webinar, I leaned heavily on that metaphor to describe the difference between a handful of CMS choices: Craft CMS, WordPress, and Wix/Squarespace. A great conversation topic arose around another option: HubSpot CMS. What does it do...